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Patent Application – Evaluating the patentability of an invention

You are under no obligation to conduct a prior art search before filing a patent application, and indeed, not all applications are preceded by such a search for want of time or lack of access to patent search facilities for cost or other reasons. For example, you may have no time to do so, if you identify patentable inventions only during a patent clearance procedure just prior to the launch of a

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Invention and Patent – Reasons for patenting an invention

1. Competitive edge, market power and earning more money

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Invention and Patent – One way of adding value to a product

In an increasingly knowledge‐driven economy, you invariably need creative or inventive ideas or concepts to improve an existing feature, add a  useful  new  feature to your product or develop a

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Trademark management – Trademark audit

Given the  considerable investment required  for  brand building  a business  ought  to also  periodically  audit its  efforts in  doing  so. This  will  help to  verify  whether  all its activities are in conformity with  the  stated  objectives  and  goals,  and  whether these were

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Trademark management – How to use a trademark

Improper use of a trademark may result  in its loss  that  is,  making it  a generic  term that is no longer distinctive of a particular manufacturer’s product or provider’s service. In the past, this has happened to many leading trademarks, which became synonymous  with  the 

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